The secret recipe for smooth and creamy ice cream, that is handcrafted fresh daily in each store, and then customized by combining a variety of mix-ins on a frozen granite stone. Cold Stone Creamery® operates in app roximately 1,500 locations in over 27 countries
Tablez, the organised retail arm of LuLu Group International, is ringing in the summer se
ason with opening of the first outlet of Cold Stone Creamery in Mumbai at Harshvardhan Chambers, in Oshiwara,today.
This is the 19th store of Cold Stone Creamery in India,with expansion plans of adding 15 more outletsacross the country by end of 2019.
Completing 31 years this year and a presence in over 30 countries worldwide, Cold Stone Creamery is a force to reckon within the ice-cream industry.
A pioneer in smooth and creamy ice-cream with delicious ingredients and unique customer service, Cold Stone Creamery is well known for handcrafted and 100% vegetarian ice-cream products.
Speaking on the launch, Adeeb Ahamed, Managing Director, Tablez said“We are excited to open our first Cold Stone Creamery outlet in Mumbai.
Since the first outlet opening in India in 2016, Cold Stone Creamery has grown into a local favorite and is today one of the most sought-after ice-cream brands in India. We remain committed to our strategy of bringing flavourful ice cream with unique experience and service innovation.”
“The ice cream industry in India has gone from strength to strength and is forecasted to achieve an annual growth rate in the double digits over the next three years.
We are growing along with the industry at a comparable rate,” added Adeeb Ahamed.
Cold Stone Creamery has “Signature Creations” and“Create Your Own” concepts, with over 20 toppings, where the ice-cream is customised for each guest by combining a variety of mix-ins on a frozen granite stone.New flavours of the season are Rose Faluda, Dark Indulgence and
Hazelnut Crunch. Also, this seasons highlight is handpicked Strawberry with ice-cream.
The chosen flavour-scoops are put on the slab and the mix-ins - which can be of a variety of nuts, chocolates, candies - depending on the choice of the customer, are mixed with the ice cream to create a blended treat. The store also offers signature ice cream cakes, shakes, smoothies and sorbets.
Cold Stone Creamery’s trained crew guide the customers through different aspects of the experience to help them give an ‘Ultimate ice-cream experience’. Crew members are trained in not just serving ice cream, but also break into songs, dance and sometimes juggle the ice-cream to entertain their guests.
Cold Stone’s delicate ‘chop-chop-fold-fold’ process ensures quick and gentle mixing to prevent the escape of air from the ice-cream.
Tablez, the organized retail arm of the retailing giant Lulu Group International, has introduced leading global brands in F&B, toys, lifestyle and apparel to India.
The company has brought brands like Springfield, Women’secret, Toys’R’Us, Babies’R’Us and Build-A-Bear to the country.
Tablez has also signed a strategic cooperation agreement with lifestyle brand YOYOSO to bring its stores to India. In the F&B space, Tablez holds franchise rights for Cold Stone Creamery and Galito’s in addition to successfully developing two home-grown brands: Bloomsbury’s and Peppermill. Tablez currently operates more than 60 outlets globally and plans to expand to 300 outlets by 2020.
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